Jazzmaster Coaster Gift - Iconic Guitar Inspired Drinks Mat
Regular price £4.95
Jazzmaster guitar inspired drinks coaster gift. This very collectable high quality, hard wearing, high gloss and heat resistant melamine coaster design is unique to Rock’n’Roll Redux and is not available in stores.
Shipping: A word to the wise… Although we do dispatch as single items, we highly recommend that customers purchase at least two coasters because they can immediately halve the postage cost per item. Buy three, it gets even better and so on...
Size: 10cm x 10cm (3.94” x 3.94”)
Production: Created on robust, high quality, hard wearing, scratch resistant melamine with a high gloss finish that can withstand temperatures of up to 140ºc. The coasters are hand-made ethically in the UK with a sustainably sourced Eucalyptus board base and a non-slip cork backing.
Designed exclusively for John7Arts / Rock'n'Roll Redux by multimedia artist David Lloyd, an alumni of Central Saint Martins School Of Art and the Institute Of Contemporary Arts in London. Employing the Découpe (cut-up) technique in which written text is cut up and rearranged to create a different and perhaps unexpected new narrative, David has employed shards of lyrics to give discerning fans an opportunity to engage in 'discover the songs' beneath a foreground featuring an iconic and classic guitar. The Découpe concept can be traced back to at least the Dadaists of the 1920s, but was popularised in the late 1950s and early 1960s by writer William S. Burroughs and later employed by David Bowie, Kurt Cobain and Thom Yorke. Each unique Rock’n’Roll Redux design ©2020 David Lloyd.
Represented here, a classic Fender Jazzmaster with a three colour sunburst body, a pau ferro fretboard, chrome hardware and a brown-shell scratch plate. In the background, behind this incredible instrument I’ve tried to feature as many noted Fender Jazzmaster players as I possibly could, in absolutely no particular order other than what agile type setting would allow… Featured guitarists listed at the bottom of this text.
The Fender Jazzmaster, first introduced in 1958, was originally designed as a more expensive sibling to the Fender Stratocaster and was initially marketed to jazz guitarists, but in the early 1960s, it found favour with surf-rock guitarists.
Slowly, Jazzmasters, along with Fender Jaguars fell out of fashion with guitarists during the 1970s, largely due to a classic appearance that may have been considered old-fashioned. The 70s rock sound embodied a "fat" humbucker tone with lots of sustain, so guitarists gravitated toward guitars like the Gibson Les Paul. However, just as Fender discontinued the Jazzmaster, New Wave guitarists like Tommy Verlaine and Elvis Costello started giving the instrument a new cult status, something that continued when the guitar was later embraced by the bands like Sonic Youth and Nirvana in the American indie rock scene. Today, the Fender Jazzmaster is arguably THE go-to guitar for many young guitarists.